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Make better informed decisions

As an analyst, you're responsible for helping your business make better decisions, but often your first party data doesn't suffice—leaving you in the dark. Put simply, you don’t know what you don’t know. Narrative gives you easy access to external data sets to help you answer the big questions.

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How Narrative helps analysts


Enhance your customer records

Enrich your customer records with their activities beyond your walls

Records can be pushed to your existing systems


See the big picture

Tie disparate data sets together for a 360° view


Raw data

100% declared or observed

No aggregation or inference

Dozens of data types and attributes


Better understand your competitors

Paint a clear picture of your competitive landscape

Conquest those users across your paid marketing channels

Start making better informed decisions

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