Just launched: Rosetta! Your friendly AI data collaboration assistant! Check it out now!
Get started
Menu
Get started
Get a demo

News and updates

LiveRamp Alum and AppNexus Executive Join Narrative I/O Board of Directors

NEW YORK, June 25, 2019 -- Narrative I/O Inc., a software company radically simplifying the distribution and acquisition of data, announced today the appointment Ryan Christensen, senior vice president of platform product at Xandr, parent company of AppNexus, and David Yaffe, co-founder of Arbor and former chief operating officer at LiveRamp, to its board of directors.

"On behalf of Narrative and the board of directors, I am pleased to welcome Ryan and David to the board," said Nick Jordan, founder and chief executive officer of Narrative I/O. "Both Ryan and David come with an immense amount of operational experience related to data, marketplaces and digital media that will be invaluable to us as Narrative builds the platform that powers the data economy."

"I'm honored to be a part of Narrative's board," said Yaffe. "It's rare to see a company with such a unique and new vision for how companies can extract value from data. Nick and the team have already made an incredible platform that turns that vision into reality."

"I'm extremely excited to join the board at Narrative," said Christensen. "Nick and the team have a clear and compelling vision for how enterprises can unlock the value of their data while enhancing the core data protection and privacy practices that consumers and business partners need."

About David Yaffe
David Yaffe was the co-founder and CEO of Arbor, the first marketplace for people-based data. In 2016, Arbor was acquired by LiveRamp, where he served as general manager and chief operating officer. Yaffe also serves on the board of Jornaya, a consumer journey insight platform. Yaffe earned his bachelor's degree in mechanical engineering from Binghamton University, and his master's degree in mechanical engineering from Columbia University in the City of New York.

About Ryan Christensen
Ryan Christensen is a senior vice president of platform product at Xandr, AT&T's advertising business unit. Before joining Xandr, Christensen held executive roles at AppNexus, including chief operating officer, where he was a core member of the executive team responsible for the company's development and evolution leading up to its acquisition by AT&T in 2018. Prior to AppNexus, he held a variety of product management, operations, business development and consulting roles at Zynga, Yahoo and other Silicon Valley technology firms. Christensen holds a bachelor's degree in mechanical engineering from the Massachusetts Institute of Technology.

About Narrative I/O
Narrative I/O operates a technology platform that centralizes and simplifies the buying and selling of data with both software and a raw data marketplace. Innovative brands, data platforms and direct-to-consumer companies leverage Narrative's technology to fuel powerful data strategies, build data monetization businesses, power growth marketing and inform product development. Narrative's raw data marketplace gives companies access to unprecedented scale, transparency, precision and optionality to transform their business. Founded in 2016, Narrative I/O is a private company operating in New York City and San Francisco.

Recent coverage

Data-Driven Work Cultures: Nick Jordan of Narrative On How To Effectively Leverage Data To Take Your Company To The Next Level

July 4, 2022

Cars Yeah: Nick Jordan

May 17, 2022

Not only from A to B, cars are data collection machines

May 1, 2022

Yahoo Finance Presents: Nick Jordan, Narrative CEO

April 14, 2022

Narrative CEO Nick Jordan on Data Market Trends 2022

April 13, 2022

How to Take Advantage of Data Commerce Platforms

April 11, 2022

Best Way Forward: Choosing the Right Data Collection Route

March 17, 2022

Nick Jordan of Narrative: Five Things You Need To Create A Highly Successful Startup

February 10, 2022

Why Companies Should Focus on Non-Consumer Data to Succeed

January 18, 2022

Data Acquisition And Distribution Made Easy: Interview with Nick Jordan, Narrative’s founder & CEO

January 3, 2022

Executive Q&A: Exploring the Market for Selling Enterprise Data

September 2, 2021

Tech Platform Introduces Online Store for Buying and Selling Data

July 26, 2021

What’s Holding Us Back Now? ‘It’s the Data, Stupid’

June 24, 2021

Interview: Data streaming, APIs, and more with Nick Jordan from narrative.io

February 10, 2021

The End of the Data Broker Model and the Rise of the Data Marketplace

January 7, 2021

How COVID-19+ data is sparking radical innovation in manufacturing

December 30, 2020

Trends Data Analytics Professionals Should Pay Attention To In 2021

December 10, 2020

Here's the investor deck that helped startup Narrative raise $8.5 million to help marketers buy data safely

October 12, 2020

The High Costs of An Inefficient Data Strategy

October 5, 2020

Narrative Raises $8.5 Million Series A To Accelerate Growth Of Data Streaming Platform

August 27, 2020

Narrative Raises $8.5 Million Series A

August 27, 2020

Marketing-tech startup Narrative has raised a new round of funding and is launching a tool aimed at wiping out data middlemen

August 27, 2020

Narrative Raises $8.5 Million Series A to Accelerate Growth of Data Streaming Platform

August 27, 2020

Narrative raises $8.5M as it launches a new data marketplace

August 27, 2020

5 Ways Farmers Can Monetize Their Data

August 11, 2020

Taking the Pain Out of Buying and Selling Data

July 16, 2020

17 advertising and marketing startups that investors say are poised to take off despite the coronavirus

July 16, 2020

Fighting COVID-19 with Frictionless Data Sharing

May 19, 2020

Easy Money? Considerations for Building Out Your Data Monetization Practice

May 1, 2020

Social Distancing With Friends: Marketing Tech Founder Nick Jordan

April 14, 2020

Data science: Ph.D. or API?

April 9, 2020

Data startup Narrative raises $3M more

February 25, 2019

Both Ends Of The Data+AI Spectrum

April 19, 2018

Data Monetization Startup Narrative Helps Buyers And Sellers Find Each Other And Clinch The Deal

September 25, 2017

Five Early-Stage Ad Tech Startups That Aren’t Focused On Ad Tech

August 16, 2017

Narrative simplifies the buying and selling of online data

April 13, 2017

The 'Uber' Of Data

March 2, 2017

Write about us

Please get in touch with our PR Team for any press or PR related inquiries. Email: press@narrative.io